Dr. Bruno Lemay wanted to promote the specialty of his practice– dental mini-implants. With this 30-minute Doc•U•Marketing program he was able to discuss in-depth all the benefits of this cost-saving procedure performed at Desert Dental Alternatives in Cathedral City, CA. Almost immediately after airing, his roster of patients grew as more viewers learned mini-implants are a viable alternative to the more costly and more invasive regular dental implants. The program aired so successfully in the Palm Springs, CA area that MFT bought airtime in the San Diego market to boost Dr. Lemay’s practice even more. Produced in June 2008. www.mercuryfilm.tv